If you live in Balmain, Rozelle, Leichhardt, Drummoyne, Annandale, or anywhere else in Sydney’s Inner West — and you’re somewhere between 50 and 65 — there’s a good chance you’re asking yourself the same question most of my clients ask when they first walk in the door.
“How much do I actually need to retire? And will I have enough?”
That’s the question I’ve been helping Inner West pre-retirees answer for over two decades. Not with spreadsheets and jargon. With plain English, a farm metaphor or two, and a very clear one-page plan.
They could retire with certainty. Also, their money would most likely outlive them which means they could pass it on to the kids, if they wanted to. My typical client lives in the Inner West, owns their home (or nearly does), earns well, and has been quietly accumulating super for years without really knowing if it’s enough.
They’re not trying to get rich. They’re trying to get certain. They want to know they can retire without a dramatic drop in living standards — still turn the air-con on, take the grandkids out, jump on a plane once a year — without lying awake worrying about whether the money will run out.
Sound familiar?
The big multi-office financial planning firms will take your business. But you’ll get a different adviser every few years, a product catalogue disguised as a financial plan, and a fee structure that quietly works in their favour.
At Suncow Wealth, I’m fee-for-service only. No commissions. No product affiliations. No bank behind me. Just advice that’s built entirely around your situation — because that’s the only way it should work.
I’m also based in Balmain, which means I understand the Inner West property market, the kind of households my clients are running, and the specific financial pressures that come with being in this part of Sydney at this stage of life.
Most people invest like beef farmers. They buy low, hope to sell high, and rely on the markets going up to fund their retirement. The problem? Markets go down too — and if they go down at the wrong time, it can do serious damage to your retirement income.
My approach is different. I call it the 2 Cows Strategy — and it’s built around the dairy farmer model. Instead of selling assets to fund your retirement (beef cows), you build an asset base that generates consistent income regardless of what the markets are doing (dairy cows — milk flow, not muscle).
When you wake up on January 1, a dairy farmer knows within close proximity what their income will be for the year. That’s what I want for my clients. Certainty. Not hope.
If you’re not sure where to start, or you just want a clear picture of where you stand, the One Page Financial Plan is the best first step.
For a flat fee of $660 (inc GST), we’ll sit down together for a ninety-minute discovery meeting right here in Balmain and answer your two most important questions:
✓ How much do you need to retire?
✓ Will you have enough?
Low risk. Low cost. No obligation to do anything more. Just clarity.
→ Ready to get your number? Find out more about the One Page Financial Plan here.
Suncow Wealth is based in Balmain and works with clients across the Inner West and beyond, including Rozelle, Leichhardt, Drummoyne, Annandale, Glebe, Lilyfield, Five Dock, and Haberfield. We also work with clients remotely — it’s the world we live in.
Email: adam@suncow.com.au
Phone: 0418 785 200
Adam Carey is the founder of Suncow Wealth, a fee-for-service financial planning practice based in Balmain, NSW. He specialises in retirement income planning for Inner West pre-retirees aged 50–65 and is the creator of the 2 Cows Strategy — a simple approach to building retirement income that doesn’t rely on the markets going up. BTW…he doesn’t wear a suit.
Information provided by Suncow Wealth is general in nature and does not take into consideration your personal financial situation. It is for educational purposes only and does not constitute formal financial advice. Remember, the value of any investment can go down as well as up. Before acting, you should consider seeking independent personal financial advice that is tailored to your needs. Suncow Wealth Pty Ltd is a Corporate Representative No.441116 of AFSL 342766.